Based in Boston, I’m equal parts creative and strategic with an eye for finding out-of-the-box solutions backed by data and fueled by culture.
Experienced content marketing manager, social media strategist, and copywriter
As a kid, I wanted to be the Yellow Power Ranger, but my fear of heights would have made operating the saber-toothed tiger Dinozord difficult. I went into Marketing instead.
While I’ve worked for a number of global brands, both in-house and on the agency side, I am currently a Senior Strategist on the Social team at MullenLowe.
My greatest love is pop culture and it often finds its way into my work (as you’ll see if you check out my portfolio 👀). I also love animals and have two cats, Sherlock and Rory. (They’re the best – although I may be bias.) My love for animals has also found its way into my day job. (See a round-up of pet content here.)
If you’d like to know more, please reach out! I am always looking to talk content, social, or my latest binge-watch (spoiler: it was Suits).
Areas of expertise
Social media marketing
Brand building
Community management
Content strategy
Copywriting and editing
Influencers and creators
Achievements
Finalist in KAYAK SWAT Week Competition, 2019
Placed in the top 3 finalists during KAYAK’s company-wide SWAT Week Hackathon competition and presented the proposed project at a company-wide meeting in front of 2,000+ employees.
Happily Ever Slasher: The Podcast, 2020-2021
Co-host, producer, and social media manager (IG: @happilyeverslasher) of a podcast about the similarities between rom-coms and horror movies.
Amanda Festa ✨ 